February 2018 - Leaping Bunny Goes to Indie Beauty Expo LA

Dear Compassionate Consumer,

Happy almost spring! We are so excited to share with you our fun experience at Indie Beauty Expo LA, which we attended last month. Check out our recap below, along with tons of fun photos from the Leaping Bunny certified companies that we caught up with at the event.

Also included in this e-newsletter: we share the newest additions to our Compassionate Shopping Guide, which includes a great variety of companies. Plus, our Spotlight Interview features a recently certified brand with a unique mission. Read on for more details!

For the animals,

Caitlin McGrother
Leaping Bunny
Program Administrator



Indie Beauty Expo

Leaping Bunny first experienced Indie Beauty Expo last year at its LA and NYC events, and it has quickly become one of our most favorite events to attend. So last month, we were excited to travel back to LA to attend IBE LA for the second time. It did not disappoint. In one day, Leaping Bunny met with over 60 companies. We loved spending time catching up with our certified companies, as well as meeting other like-minded companies who are interested in making the cruelty-free commitment. About 20 Leaping Bunny certified companies were at the event, including Antonym, AIM HI Every Day, Cannabliss Organic, Florapy, Marin Bee, Ogee, OSEA Malibu, Pistache Skincare, Pour Moi Beauty, Ranavat Botanics, SAINT Cosmetics, and Sparitual. We also look forward to bringing on additional companies that we connected with at the event over the next couple months.



New Companies

We love to showcase the newest additions to the Leaping Bunny Compassionate Shopping Guide. The companies below have made the cruelty-free commitment and we are super happy to bring them aboard. Be sure to click on their links to learn more!

21 Drops Essential Oil Therapy
100% natural, therapeutic-quality essential oils packaged in a leak-proof rollerball container.

Camellia Alise
Woman-owned, specialized vegan skincare company that provides a healing yet luxurious experience in shaving, waxing, and other wellness regimens.

CAMP Skincare
100% natural, affordable skincare bottled in glass and box-free.

CUSH Cosmetics
CUSH stands for "Colour Us Simply Holistic" and specializes in healthy hair care and anti-aging skincare.

Dr Mercola Healthy Skin
USDA certified organic products featuring clean, botanical-based, and scientifically designed formulas.

Honestly pHresh
100% natural deodorant that promises 20-hour protection; packaged in bright, fun containers.

Jaceyl Natural Care
Handmade, all natural skin and hair care products.

Kaleidoscope Cosmetics LLC
Colorful bath products with a specialty in bath bombs.

KolorsbyK
100% handmade, vegan nail polish.

LAMA Soap Company
100% pure coconut oil soaps scented with therapeutic-grade essential oils and colored with plant material.

Lexli
Premiere line of aloe-based, physician-formulated skin care to optimize skin health and aesthetics. Check out our review of their cleansing lotion on our blog.

Lines of Elan
Natural and organic beauty essentials created for optimal performance with minimal impact to the Earth.

Monat
Direct to consumer brand offering natural hair care products.

Moon Luv
Vegan, all natural bath care packaged in attractive, minimalist, glass containers.

nugg beauty
Top quality natural face and lip masks in innovative packaging available at affordable prices.

Parachute
High-end bedding and house décor company with lines of bath and laundry products.

Sangre de Fruta Botanical
Water-free botanical body products made in Vancouver, BC and formulated with locally-sourced, organic, and wild-crafted plant-based ingredients.

soapably
Vegan, organic skincare.

The Vamp Stamp
Cosmetic company dedicated to giving you the best winged liner possible.

Tin Feather Cosmetics
Vegan, non-toxic lipsticks with a velour finish.



Spotlight Interview:
SHE Intimate Fitness

This month, we are featuring a bit of an unconventional company, SHE Intimate Fitness. We love promoting our cruelty-free companies, which are vast in the types of products they provide. Read below for our interview with Nina Helms, founder of SHE Intimate Fitness, to learn more about the inspiration behind her brand, her favorite products, and why being Leaping Bunny certified is important to her.

What was the inspiration behind the creation of SHE Intimate Fitness™?
Many women have sensitive intimate skin and I personally struggled with recurring infections. I decided to design a whole system around intimate skin. We formulated specifically for mucous membranes, pH sensitive skin and the activities that skin goes through.

Is there a story/influence behind the company's name?
S+HE stands for Sex and Health Enthusiasts, two aspects of life I am passionate about and that are our birthright. It also communicates that the products are primarily for women, but definitely OK for HE too!

What is SHE Intimate Fitness' mission?
SHE Intimate Fitness™ offers a healthy edge to women faced with intimate discomfort and pelvic health challenges with an exceptional, multi-tasking skin care system and thought shifting education. SHE Intimate Fitness™ is designed to revolutionize how women practice intimate self-care.

What is your favorite SHE Intimate Fitness™ product and why?
Our Natural Cleansing Foam because it delivers on the moisturizing, supportive, restorative promises we make; the foam is wonderfully soothing on irritated or healthy skin; and it helps me avoid things like BV (bacterial vaginosis), yeast infections or odor, all things most women experience or worry about.

What is your most popular product?
AfterGlow Cleansing Tissues. Men and women love how convenient, soothing, refreshing and effective they are. All of our products are pH correct for a woman.

What has been the most rewarding part of creating SHE Intimate Fitness™?
Improving the quality of life for women who had an intimate or pelvic issue that is now resolved as a result of using SHE Intimate Fitness™. It is exciting to help relationships, boost someone's confidence, or resolve discomfort.

Who is SHE Intimate Fitness™' target market?
Any woman who needs intimate skin care support, balance, moisture or irritation relief. We also recommend our body complementing products over off-the-shelf items that are often the wrong pH, drying, and contain irritating ingredients.

Are all of SHE Intimate Fitness' products vegan?
Yes, indeed they are.

Why is being Leaping Bunny certified important to SHE Intimate Fitness?
Animals and the environment are living, breathing things that deserve our respect. My Chow Chow Akita was a rescue and I volunteer with animals, so saving and preserving are critical to me.

What is something unique about SHE Intimate Fitness that others may not know?
Our products are a skin care routine that yield best results when used together but are beneficial and effective when used alone. Also, two of our formulations will soon be re-released (not animal tested and vegan of course).

  SHOP SHE Intimate Fitness