What is the Corporate Standard of Compassion for Animals?
Developed by the Coalition for Consumer Information on Cosmetics’ (CCIC) Leaping Bunny Program, it is a voluntary pledge that companies make to not test on animals during any stage of product development. The company's ingredient suppliers make the same pledge and the result is a product guaranteed to be 100% free of animal testing as of the fixed cut-off date. Click here to read the Standard.

What makes the Leaping Bunny Logo different from other ‘cruelty-free’ labels?
Only the Leaping Bunny Logo backs up its promise by commissioning on-site audits to assess the validity of each licensee's claim to a "no animal testing" manufacturing policy. So far we have been pleased to discover the companies using the Logo are living up to their promise! Audits are independently commissioned and strictly confidential. Read more here. The Logo is also the only international icon that represents the most stringent non-animal testing standard.

How much does it cost a company to join?
There are no costs associated with joining the Leaping Bunny Program. However, companies that choose to license the Leaping Bunny Logo must pay a one-time fee, which operates on a sliding scale, based on a company’s gross annual sales.

Does the law require animal testing?
NO! Neither the US Food and Drug Administration (FDA) nor the US Consumer Product Safety Commission requires animal testing for cosmetics or household products, respectively. There are sufficient existing safety data as well as in vitro alternatives to make animal testing for these products obsolete. While it is true that virtually every ingredient, even water, has been tested on animals in the past, we can help prevent future animal testing.

How does my Company adopt the Leaping Bunny Logo?
The first step is gaining compliance with the Corporate Standard of Compassion for Animals. Click here to get started.

Already a CCIC company?
Then contact (888)546-CCIC or e-mail admin@LeapingBunny.org to obtain an application to lease the logo and to learn about upcoming marketing opportunities informing consumers to "look for the Bunny."

What are the benefits of joining?
Once approved, a company is named and linked to our online Shopping Guide, listed in the published Compassionate Shopping Guide, and included in media and marketing opportunities. Inclusion on our list helps companies to reach the over 10 million members and supporters of the animal groups forming the CCIC. Companies that choose to license the Leaping Bunny Logo receive additional promotional opportunities, as we seek to educate compassionate consumers to "look for the Leaping Bunny."

In what countries is this Logo recognized?
The Logo is recognized in the United States, Canada, and throughout the European Union. It is the only international Logo of its kind!

Which companies are CCIC-approved?
Check out the Shopping Guide here. Don't wait any longer — join the world's largest cruelty-free program and put your company in the Shopping Guide today!

Do you have a question that isn't answered here? E-mail us and we'll get back to you soon.

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