September 2018 - Falling for Indie Beauty

Dear Compassionate Consumer,

Happy Autumn! Now that the season has changed and the weather is getting cooler, there is no better time to add some new products into your beauty routine. Luckily, we’ve got you covered, with a little roundup of some of our new indie favorites.

We also recap our experience at this year’s Indie Beauty Expo New York, which we attended at the end of August. Keep reading to see our most recent additions to the Compassionate Shopping Guide and get the inside scoop on the adorable children’s care brand, Little Twig, in our Company Spotlight. Finally, we share exclusive promos from She Plants Love, The Herbs and the Bees, and Theoderma.

For the animals,

Caitlin McGrother
Leaping Bunny Program Administrator

Fall Beauty

With the changing of the season, our beauty routines often need a little makeover. Luckily, the Leaping Bunny team is always at work testing out products to share with our compassionate consumers. Check out some of our current favorites below for ideas on how to switch up your beauty routine.

Coco Ensoleille Makeup Assassin

One of the greatest struggles for makeup wearers is the pursuit of finding a makeup remover that really gets the job done. At the end of a long day, no one wants to bust out makeup remover wipes, eye makeup remover, and facial cleanser to thoroughly clean their face. Coco Ensoleille’s Makeup Assassin is an all-in-one product that simplifies everything. This oil-based balm has a light rose scent and is silky smooth. Only a small amount is needed to break down makeup and rinse it away. Your skin is left clean, glowing, and, best of all, not stripped. Bonus: this product is also a great facial cleanser for oily skin. —Caitlin, Leaping Bunny Administrator

Karmela Cosmetics

Transitioning into fall can sometimes mean making a shift in your makeup palette. The warmer tones will soon be all around us, and I’ve tried a few different shades of Karmela lipstick just in time! One of my favorites is Mystery. It's a medium brown color, right in line with the autumnal shades. This is a good choice to take you through the workweek, or to pair nicely with your cozy sweaters on the weekend. Despite Mystery's darker hue, the color is truly vibrant. It's great that the pigment stays on your lips and keeps them smooth, rather than drying them out. I also love how the magnetic snap-on lid clings to the tube, so it will never be found loose at the bottom of my purse! —Maria, Leaping Bunny Program Assistant

Shine Cosmetics

I am all about BB Creams. They have changed the way I put on makeup but they don’t always live up to the hype. I am happy to report that this BB Cream from Shine Cosmetics has it all: a wide variety of shades for every skin tone; SPF 15 coverage to protect your skin; and a long-lasting formula that keeps your face looking fresh for the whole day. I love how it blends perfectly into my skin resulting in a smooth, camera-ready look that is not at all heavy. Because it dries to a lovely matte finish, you don’t really need anything on top of this except for a dab of blush. Who doesn’t love a simpler makeup routine? —Kim, Leaping Bunny Program Manager

Indie Beauty Expo New York

On August 23, Leaping Bunny traveled to New York City to attend Indie Beauty Expo NYC. For those who have never attended an Indie Beauty Expo, the New York event is by far the largest and most action-packed. In one day, more than 250 brands exhibited at Pier 36 on the Lower East Side. We visited with many of our certified cruelty-free companies, including aavrani, Amour New York, Au Naturale Cosmetics, basd body care, Coco Ensoleille, Flickable, *hype nail, ToN Cosmetics, and Zatik. We also met a bunch of new companies interested in Leaping Bunny certification. In all, we saw around 75 companies and brands. Check out the pictures below of some of the highlights from our day.

New Companies

Our Compassionate Shopping Guide continues to grow by leaps and bounds every month. This month, in particular, features a bunch of amazing color cosmetics companies, which are especially wonderful additions since there was once a bit of a void in the cruelty-free color cosmetic category. As we always say, there is no better time to be cruelty-free! Check out our newest additions below and be sure to click the links and show them some bunny love.

Prestige brand of multi-use bioactive beauty products to age beautifully, based on modernized African and Pacific Islander ancestry elements.

Au Naturale Cosmetics
Cult beauty brand that focuses on creating handmade vegan, organic, paraben-free, and ethical cosmetics while starting a #CleanBeautyRevolution.

Cult indie brand branching out from modern, stylish water bottles to include lip care.

Crate 61
Toronto-based personal care brand with products made by hand in small batches.

Impakt Organic Skincare
Body system therapy and support layered into organic skincare products.

High-performance cosmetics line with formulas that are highly-pigmented and long-wearing.

Karla’s Organic Beauty
100% natural artisan company creating bath and body products handcrafted in Houston, TX.

Karmela Cosmetics
Lipstick brand that infuses your lips with minerals, antioxidants, and vitamins and is formulated without parabens, GMOs, phthalates, triclosan, petrochemicals, synthetic fragrances, and talc.

Lemonhead LA
Beauty brand with a focus on glitter cosmetics.

LUXE Heavenly Bodies
Natural organic skincare that combines botanics and bio-actives.

Moon Mother Hemp Company
CBD wellness company committed to organic, sustainable, and environmentally responsible farming practices.

NaturaLee Made
Simple, gentle personal care with a focus on all-natural home remedies to solve common problems.

Rue Sante
Skin care products created to promote health, beauty, and balance in a sustainable, earth-friendly way.

Sola Look
Cosmetics line with makeup and palettes based on iconic television and movies including Dirty Dancing, Grease, and Saved by the Bell.

Men’s grooming brand that includes beard oils, cleaners, and balms made with ingredients you can pronounce.

ToN Cosmetics
Two sisters on a mission to create the perfect lipstick shade for every skin tone. You can take the ToN test on their website to pick your best shade!

Wilder Skin Co
Skincare company founded by a physician and ex-beauty guru looking for more simplistic skin care.

Spotlight Interview:
Little Twig

This month, we are excited to interview Holly Ahearn, Division Manager of Kittrich Corporation. Kittrich is the parent company of Leaping Bunny certified brands Little Twig, Eco Me, and B&N All Natural. This interview focuses specifically on Little Twig, a brand geared towards babies and kids. Also, be sure to check out the links below for all of Kittrich’s Leaping Bunny certified brands. Read below to learn about this family friendly brand, its most well-loved products, and why Leaping Bunny certification is important to them.

What was the inspiration behind the creation of Little Twig?
Little Twig was created out of love for a family member. More than 10 years ago, the founder’s niece had allergic reactions to the skincare products that were on the market at that time. After struggling to find products that didn’t irritate her delicate skin, the founder researched and developed her own line of safe, gentle and effective products. She took great care to insure the purity of each formula focused on certified organic ingredients.

What is Little Twig’s mission?
At Little Twig, we strive to provide families with safe, natural skincare and fun bath time products. We use certified organic ingredients, pure essential oils, and the most effective natural botanicals available.

What is your favorite product and why?
Lucky for me, all of the Little Twig products are created for the whole family to use. My favorite product right now is the Detangling Conditioner. This is my go-to hair product at least once a week. It’s so gentle on my delicate hair and I love the fact that I can either rinse it out or leave it in. If I leave it in, the tangle-free properties makes combing out my hair fast and easy, plus it leaves my hair so soft. I’m also obsessed with our 100% natural Baby Oil. It leaves skin so soft and moisturized, and it’s perfect to use after a long bath or shower.

What is your most popular product?
Hands down, it’s our Calming Lavender Baby Wash. It has won several awards throughout the years and is a customer favorite from little ones to adults. It’s so refreshing and makes getting clean fun with its rich foaming lather. It contains a unique blend of certified organic ingredients, essential vitamins and natural botanicals. It gently cleans and pampers, leaving skin extra moisturized and baby soft. Plus, it’s also available in other fun scents, including fragrance free.

What has been the most rewarding part of managing Little Twig?
It’s knowing that each and every product is so safe and gentle that it can be used on infants to adults. The entire product line is dermatologist tested, recommended by pediatricians, and trusted by moms.

Who is Little Twig target market?
People looking for natural, safe, and effective skincare products. This includes first-time parents to grandparents or anyone with sensitive skin.

Are all of Little Twig products vegan?

Why is being Leaping Bunny certified important to Little Twig?
Simple: we love animals. We feel it’s our duty as skincare manufacturers to choose our ingredients wisely, not only for their effectiveness, but also to help keep animals safe. We can’t wait for the day when animal testing is no longer accepted.

What is something unique about Little Twig that others may not know?
We have a full line of plant-based cleaning products from Dish Soap & Bottle Wash, Floor Cleaner, and Laundry Detergent to All Purpose Cleaners. These powerful cruelty-free household cleaners get the tough jobs done without harsh fumes or harmful chemicals. They provide worry-free cleaning and don’t leave any residue behind.

  Shop Little Twig